Summary:

I designed The Tipping Point: How U S Travel Loyalty is Evolving report for iSeatz, transforming a detailed and data rich survey study into a clear and visually engaging publication. Drawing from the full research findings, I developed a modern, intuitive layout that organized complex insights into an approachable flow supported by strong hierarchy, clean typography, and thoughtful use of charts and callouts.

I extended this visual system into organic LinkedIn graphics and Forbes ready media assets, ensuring consistency across every touchpoint. The final suite delivered a polished, cohesive narrative that clarified key trends in travel loyalty, strengthened iSeatz thought leadership, and elevated the impact of the report across channels.

Supporting assets include LinkedIn organic social posts and graphics supplied to Forbes for media placement.